Webinar "Clear Pricing for a Cloudy Future" Fri 3 Aug, 6am

Posted by Canterbury Software on 2 August 2012 | 0 Comments

Tags: pricing, webinars, cloud

Webinar Invitation — Friday, 3 August 2012, 6am NZ time

Clear Pricing for a Cloudy Future

Applications that run in the cloud often miss the mark when it comes to pricing. The delivery costs, coupled with how to package and set price levels for multiple product editions is difficult. Doing this in a rapidly changing environment makes it even harder especially if some of your competitors are committing suicide by pricing.

On Thursday, 2 August, Servoy B.V. will be hosting a free webinar at which Jim Geisman, Founder and Principal of Software Pricing Partners, will present Clear Pricing for a Cloudy Future.

Jim's presentation will cover what is involved in pricing and how to avoid some of the more common errors. The presentation will leave you with an improved understanding of ...

1. Pricing as being more than "how much?"
2. How SaaS, Cloud and "regular" software pricing are all related
3. The impact of buyer psychology on list prices
4. How freemium and upgrade prices are related
5. The financial risk in the Freemium Model

When this one-hour webinar is done, you may see more clearly how to make better pricing decisions to improve your chance of commercial success. Register today!

We hope you can attend. (If you cannot attend but would like the presentation materials, let us know.)

Software Pricing Partners

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Software Pricing Partners

Helping technology companies realize greater value ...
...from the products they sell and the professionals who sell for them.

Value Driven Pricing -- Strategic Discounting -- Value Based Selling

233 Needham Street - Suite 300 - Newton, MA 02464 - Tel: 508-647-0330